Whether working internally with coworkers or externally on projects with clients, business is all about being on teams. Here are some quick tips on how you can be the best team mate. TIP #1 Be Open My primary role here are Blue Daring is marketing lead however another part of my job is creating community… Read more »
It’s every brand’s dream to be the talk of the town. We all want our target audience to introduce us to their networks and shower us with good graces. Of course there are a ton of tips I could give you on how to create some positive buzz for your brand however, before you invest… Read more »
Emmys, Grammys, SAG, Oscars oh my! If you didn’t already know its award season. As a pop culture fanatic it’s one of my favorite times of the year. In the spirit of all the award shows happening lately I wanted to honor some of my favorite moments in marketing and social media in the past… Read more »
Competition is part of the game when it comes to business. Some businesses become obsessed with keeping tabs on the other team and get caught up trying to outdo each other (think of the fast food industry for example). Others play the game more strategically and wait for just the right moment to set themselves… Read more »
I have a bit of a confession; I am obsessed with beverages. I don’t have a drinking problem; I am just the beverage version of a foodie. From sodas to juices even down to fancy bottled waters, if it’s interesting and different, I want to try it. With Chicago’s weather finally dropping, I have been… Read more »
Thanksgiving weekend was one of the most anticipated and loved holidays of the year. It’s when we start getting a little time off from work, we see friends and family, we eat good food and some participate in the more modern tradition of staying up and going Black Friday shopping.\n\nThe day after Thanksgiving is one… Read more »
November 6 2012 is a day that will go down in history. It was an event that not just Americans, but everyone worldwide was captivated by. President Barack Obama was just re-elected president and was giving his victory speech. Everyone was mesmerized; not just by Obama but something beyond him….literally. Standing in the crowd directly… Read more »
Over the past few years there has been a shift in the world. Society as whole has developed a new found appreciation for design and renewed respect for quality, artistic vision, and beauty. These are words that have always been associated with right brain thinkers. The right side of the brain is said to control creativity… Read more »
The idea of a spokesperson is nothing new in the world of marketing. For years companies have been paying celebrities to endorse their brands and products in hopes that their target audience will follow suite. These days the face of celebrity has changed. In a world full of reality TV, blogging, and YouTube, today’s “celebrities”… Read more »
The blogosphere is a populous place. From individuals to corporations it seems almost everyone has embraced blogging. While there are many components to tracking the success of a blog, comments have always been the most immediate indicator of success. Not anymore. Commenting has decreased in favor of sharing.\n\nThe decrease in commenting can be accredited to… Read more »